Introduction In today’s highly competitive corporate landscape, companies are engaged in a constant race to attract and retain the best early career talent. It’s no longer just about outpacing the competition; it’s about out-innovating them. It’s about crafting unique strategies and approaches that position you leagues ahead. A prime example of such innovation? The rising […]
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Top Brand Ambassador Campaigns (Part 2)
Not long ago, Evolvez published a blog post titled “Top 5 Brand Ambassador Programs.” Now, we’re thrilled to unveil a fresh batch of Brand Ambassador programs that are not only reshaping the marketing landscape but also fueling their respective companies’ growth. The role of Brand Ambassadorships in marketing continues to expand, particularly as they enable […]
Gen Z Customer Lifecycle and Brand Ambassadors
Who is Gen Z Gen Z (those born between 1997-2012) is a unique generation with traits, preferences, and spending habits unlike previous counterparts. As of 2020, they compose 40% of all consumers (Marketing to Gen Z) and have a total spending power of $143 billion, despite only representing 26% of the US population. Their purchasing […]
Top 5 Brand Ambassador Campaigns
Recent research has shown that traditional marketing strategies – such as TV, print, and radio – are not very effective in engaging the Gen-Z market. They see right through traditional ads, as 76% believe they are either “very exaggerated” or “somewhat exaggerated” from the truth. The solution? Employing college students and social influencers in brand ambassador […]
Marketing to Gen Z College Students
It is no secret the college market is highly important for marketers. With the increased use of technology, Gen Z marketing differs greatly from more conventional forms of marketing from the 20th century. Not only do students, as a collective unit, have an enormous spending potential while in college, they are more inclined to try […]
Why Brands Need the College Market
Going to college is an important social rite of passage for many young adults. No longer living under their parents’ wings for usually the first time, college students are truly presented an opportunity to independently explore newfound interests and social interactions. As a result, they start understanding themselves and who they really are. This is […]
How to Rock Your Interview
While the thought of an upcoming interview for an internship or brand ambassadorship might feel intimidating, there is truly nothing to worry about if you spend some time preparing for and understanding the interview process. At Evolvez, we require a phone interview as part of the application process to ensure we hire the right ambassadors for each brand. […]
What is a Brand Ambassador
People are natural ambassadors for products and services they love. Even thinking back to your recent interactions, when was the last time you told a friend to check out a product you discovered or service you love? I’m sure quite recently. Major corporations, as well as up-and-coming startups, understand this power of word-of-mouth and have […]
Brand Ambassadors: Then and Now
For centuries, big name companies across the world relied on promotion through celebrities, politicians, and athletes as brand ambassador. Brand ambassadors serve to demonstrate the quality and effectiveness of the products and services. Even Uncle Sam, though fictional, acted as a sort of a brand ambassador army, visible on every storefront with his famous “I […]
Creating the Perfect Resume
Since an employer’s first impression of their applicant is based off their resume, it is very important to showcase your skills and accomplishments in the best light possible. While that might seem like a daunting task to many, creating the perfect resume is easier than it looks. By simply utilizing this template and following these eight tips, you’ll be well […]